The ONE Prompt I Used to get 800k+ impressions in 28 days.
One mega-prompt. Fill in your details. Get a complete strategy, calendar, hooks, posts, lead magnets, graphics briefs, DM scripts, and KPI dashboard tailored to you.
Most people use AI wrong on LinkedIn. They ask one question at a time. They get one generic answer at a time. Strategy and execution never meet.
This prompt is the opposite. It forces Claude to load your full business context before it writes a single line. Niche, offer, ICP, proof, voice, goals, competitors, current numbers. Everything feeds everything else, which is how a content system actually compounds.
Most founders post weekly and grow nothing because there's no system tying one post to the next. The prompt below is the system that produced 800k impressions in 28 days. Fill the brackets with real specifics and the rest writes itself.
If you'd rather have us tune the prompt to your voice, install it in your weekly workflow, and review your last 30 posts to tell you why they didn't compound, book a 20-min call. For founders doing $10k to $150k a month who want LinkedIn to be a real channel instead of a vanity feed.
How to Use This
Six steps. Takes ten minutes. Rebuilds your month.
Why ONE Prompt Changes Everything
Connected context produces connected output.
The result is a complete LinkedIn machine built specifically for you. Not templates. Not generic best practices. A system that knows who you are, what you sell, and what to publish on Tuesday.
The Hormozi lead magnet principle behind this resource: a great lead magnet is a complete solution to a narrow problem. This solves one: how to run a LinkedIn content system that generates impressions, engagement, followers, and revenue without you babysitting it.
The Mega-Prompt
Copy everything below. Fill in the brackets. Paste into Claude.
Section 1, Your Business Context
You are my LinkedIn Content Strategist, Growth Engineer, and Creative Director. You are going to build me a COMPLETE LinkedIn content system from scratch, strategy, content calendar, hooks, post copy, lead magnets, graphic briefs, CTAs, engagement tactics, and a full 90-day execution plan. Everything must be tailored to MY specific situation, not generic advice. Before you write anything, internalise all of the context I am about to give you. Every piece of content you create must be informed by this full picture. Do not skip any section. Do not give me generic output. If I have not filled in a field, ask me before proceeding. # SECTION 1: MY BUSINESS CONTEXT ## About Me My name: [YOUR FULL NAME] My role or title: [WHAT YOU DO, e.g. Founder, CEO, Consultant, Coach, Freelancer] My company or brand name: [YOUR COMPANY NAME] My industry: [YOUR INDUSTRY] My niche within that industry: [BE SPECIFIC, not just "marketing" but "AI-powered Meta Ads management for e-commerce brands"] Years of experience: [NUMBER] My origin story in one paragraph: [HOW DID YOU GET INTO THIS, the real story, not the polished version] ## My Offer My core offer (the thing I sell): [DESCRIBE IN DETAIL, what it is, who it is for, what outcome it delivers, the price point] My secondary offers (if any): [LIST THEM] My conversion mechanism: [HOW DO PEOPLE BUY, book a call, DM me, apply, visit link, buy directly] My average deal size: [REVENUE PER CLIENT] My capacity: [HOW MANY CLIENTS CAN I SERVE AT ONCE] My best client result: [THE SINGLE MOST IMPRESSIVE OUTCOME, be specific with numbers] My top 3 client results: [LIST WITH SPECIFIC NUMBERS AND TIMEFRAMES] ## My ICP (Ideal Customer Profile) Who I serve: [ROLE, TITLE, SENIORITY] Their industry: [WHAT SPACE THEY OPERATE IN] Their company size: [REVENUE RANGE OR TEAM SIZE] Their biggest pain point: [THE PROBLEM THAT KEEPS THEM UP AT NIGHT] Their second biggest pain point: [THE NEXT MOST PAINFUL THING] Their desired outcome: [WHAT DOES SUCCESS LOOK LIKE FOR THEM] Their current solution: [WHAT ARE THEY DOING NOW] Why their current solution fails: [WHY IT IS NOT WORKING] Where they spend time online: [LINKEDIN, TWITTER, PODCASTS, ETC] What they search for: [TOPICS, QUESTIONS, KEYWORDS] What content they engage with: [WHAT TYPES OF POSTS DO THEY LIKE AND COMMENT ON] Their sophistication level: [BEGINNER, INTERMEDIATE, ADVANCED] Their objections to buying: [TOP 3 REASONS THEY HESITATE] ## My Unique Positioning What I believe that most people in my industry do not: [YOUR CONTRARIAN VIEWS, list 3 to 5] What makes my approach different: [YOUR METHODOLOGY OR FRAMEWORK] My unfair advantage: [WHAT DO I HAVE THAT COMPETITORS DO NOT] My personal interests that overlap with my niche: [THINGS THAT MAKE YOU UNIQUE AND RELATABLE] Creators or thought leaders I admire: [LIST 3 TO 5 AND WHY] My competitors on LinkedIn: [LIST 3 TO 5, their names and what they post about] ## My Current LinkedIn Situation Current follower count: [NUMBER] Average impressions per post: [NUMBER] Average engagement rate: [PERCENTAGE OR "I DO NOT KNOW"] Current posting frequency: [HOW MANY TIMES PER WEEK] Content formats I currently use: [TEXT, CAROUSELS, VIDEO, POLLS, ETC] My best performing post ever: [DESCRIBE IT] My worst performing post recently: [DESCRIBE IT] What I think is working: [YOUR ASSESSMENT] What I think is not working: [YOUR ASSESSMENT] Time I can dedicate to LinkedIn per day: [HOURS OR MINUTES] ## My Goals 90-day follower goal: [NUMBER] 90-day impression goal: [MONTHLY NUMBER] 90-day lead generation goal: [NUMBER OF LEADS PER MONTH] 90-day revenue goal from LinkedIn: [DOLLAR AMOUNT] What success looks like for me in 90 days: [DESCRIBE THE IDEAL OUTCOME IN YOUR OWN WORDS] ## My Voice and Style How I naturally speak: [DESCRIBE, casual, direct, academic, witty, intense, calm] Words and phrases I use often: [LIST 5 TO 10] Words I never use: [LIST, e.g. "synergy," "leverage," "unlock"] My tone on a scale of casual to formal: [1 TO 10] My use of humour: [NONE, SUBTLE, FREQUENT, ALWAYS] My use of profanity: [NEVER, OCCASIONALLY, FREQUENTLY] Am I polarising or consensus-building: [PICK ONE AND EXPLAIN] A creator whose voice I want to emulate: [NAME AND WHY] ## My Proof and Credibility Revenue numbers I can share: [LIST ANY, personal, client, company] Growth numbers I can share: [FOLLOWERS, IMPRESSIONS, LEADS, CLIENTS] Client testimonials I can reference: [PASTE 2 TO 3 KEY QUOTES] Media features or awards: [LIST ANY] Certifications or credentials: [LIST ANY] Content or resources I have created: [BOOKS, COURSES, TEMPLATES, TOOLS] Personal transformation story: [MY OWN BEFORE AND AFTER]
Section 2, Build My Complete LinkedIn Strategy
# SECTION 2: BUILD MY COMPLETE LINKEDIN STRATEGY Using ALL of the context above, build me the following: ## Part 1: Content Strategy Foundation 1. CONTENT PILLARS, Define exactly 5 content pillars. For each: name + one-line definition, why it matters for my ICP, how it connects to my offer, percentage of content mix, 10 specific post topics, which pillar builds trust / drives engagement / generates leads. 2. POSTING STRATEGY, Based on my available time: exact posting frequency, content format mix with percentages, which formats for which pillars, optimal weekly schedule. 3. AUDIENCE GROWTH STRATEGY, Based on my numbers and goals: daily engagement routine, comment strategy, connection request strategy, collaboration strategy. 4. LEAD GENERATION STRATEGY, Content-to-lead pipeline, DM strategy, content-to-call steps, lead magnet strategy. 5. POSITIONING AND DIFFERENTIATION, How to position differently, 3 key messages to repeat, how to turn contrarian views into content that attracts/repels, personal brand tagline. ## Part 2: 30-Day Content Calendar For EACH post: day number + day of week, content pillar, format, topic, hook (first 2 lines, ready to use), brief outline, CTA, whether it's ENGAGEMENT/AUTHORITY/LEAD GEN, estimated performance tier. Rotate through all 5 pillars. Vary the format. Alternate between engagement-focused and lead-generation-focused posts. Build momentum week over week. ## Part 3: 50 Ready-to-Use Hooks - 10 CURIOSITY hooks - 10 CONTRARIAN hooks - 10 RESULT hooks (leading with specific numbers) - 10 STORY hooks - 10 FEAR hooks (mistakes / cost of inaction) Each: under 15 words for line 1, second line that deepens intrigue, specific to my niche, uses my actual proof where possible, matches my voice. ## Part 4: 10 Complete LinkedIn Posts (Full Copy) - 3 educational - 2 personal story - 2 case study - 1 contrarian hot take - 1 list post - 1 lead magnet promotion Each post: complete hook, full body formatted for LinkedIn, CTA, publish day/time, expected engagement level and why. ## Part 5: Lead Magnet Strategy and Content Following Hormozi's framework, a complete solution to a narrow problem: 1. Identify the single best narrow problem to solve. 2. Pick the best format. 3. Test 3 title options, pick the winner. 4. Full outline + intro + first 2 sections written in full. 5. 5 LinkedIn promotion posts. 6. DM scripts for when people comment for it. 7. Day 1 / Day 3 / Day 7 follow-up sequence. 8. Bridge section + CTA page copy. ## Part 6: Carousel and Graphic Briefs 5 carousels: cover headline + subtitle, 8 to 10 slides with exact text, caption post, final-slide CTA, design direction. 5 single graphics: headline, supporting text, layout, where to use it. ## Part 7: DM Outreach Scripts WARM outreach after engagement (opener → follow-up → transition to call/offer → "not right now" handler). COLD outreach for ideal prospects (connection request → first message → value message → pitch → Day 3/7/14 follow-up). LEAD MAGNET delivery (comment response → after they receive it → transition to offer). All in my voice, not salesbot. ## Part 8: Engagement and Growth Playbook Daily routine broken into time blocks (morning, engagement, content creation, DMs). Comment strategy: 10 frameworks, which posts to comment on, comments that make people click your profile. Algorithm optimisation: first 60 minutes after posting, post structure for distribution, organic alternatives to pods, hashtag strategy. ## Part 9: Content Repurposing System ONE post = 10 pieces (carousel, video script, poll, newsletter section, tweet thread, Instagram reel, blog post outline, podcast talking point, lead magnet section, DM conversation starter). Weekly repurposing workflow: steps, time for each, tools. ## Part 10: Performance Tracking and Iteration KPI dashboard (what to track weekly, how, benchmarks). Weekly review process (what to analyse, how to adjust, the "which post would I bet money on" question). Monthly strategy refresh (what to update every 30 days, when to kill content types, how to double down on winners). # SECTION 3: OUTPUT FORMAT Deliver in order: Part 1 → Part 2 → ... → Part 10. Use my actual numbers, my actual niche, my actual voice. No generic advice. Every word must be something I can use today. If anything is missing from my context, ask before writing. Let us build this.
What You Get From It
Every output connects. Strategy → calendar → hooks → posts → magnets → DMs → calls → revenue.
5 pillars, posting schedule, growth plan, lead gen system, competitive positioning, built around YOUR business.
30 days of planned content with topics, hooks, formats, CTAs, and performance predictions.
50 scroll-stopping hooks written for YOUR niche using YOUR proof in YOUR voice.
10 complete posts ready to copy, paste, and publish.
Complete concept, outline, promotional posts, DM scripts, and conversion sequence.
5 carousel concepts with slide-by-slide copy and 5 graphic briefs ready to design.
Warm DM scripts, cold outreach sequences, and lead magnet delivery flows.
Daily engagement routine, weekly repurposing workflow, KPI dashboard, monthly strategy refresh.
Pro Tips for Maximum Output
Small moves that 10× the quality of the result.
- Be stupidly specific in the bracket fields. The difference between "I help businesses grow" and "I help e-commerce brands doing $1M to $5M scale Meta Ads to 4x ROAS using AI-generated creative" is the difference between generic slop and a content machine.
- Run it in Claude Opus 4.6 (or the latest). Lesser models cut corners or give shorter outputs. Opus gives you the full system.
- If the output is too long for one response, type "continue." Claude will pick up where it left off.
- Come back every 30 days. Update your numbers, results, best-performing posts, and goals. Paste the prompt again with new data. Claude rebuilds your strategy based on what actually worked.
- Use the lead magnet section to create your next free resource. Once Claude gives you the concept, you can build the actual resource, hooks, copy, structure, and graphics from there.
Your complete LinkedIn system. built from one prompt.
Fill in the brackets. Run it in Claude Opus. Come back every 30 days with updated numbers and let Claude rebuild your strategy based on what's actually working.
Every output connects: strategy informs the calendar, the calendar drives the hooks, the hooks fuel the posts, the posts promote the lead magnets, the lead magnets feed the DM scripts, the DM scripts book the calls.
- Be stupidly specific in every bracket field. Specificity produces specificity.
- Use Claude Opus 4.6, lesser models cut the output short.
- If the output splits across responses, type "continue" and Claude will pick up.